A two-day workshop was organised in Bajaj College on 11th-12th January on ‘Digital Marketing’. Mrs. Gunjan Gupta, a Google certified Digital Marketing and E-commerce mentor enlightened the students about the concepts of Digital Marketing and its wider scope as compared to traditional marketing in today’s competitive business world on the first day of the workshop.
The second day focused on the practical implications of the concerned topic wherein students were taught how to create website for their start-up plan. Shubham Chaudhary, Nipun Aggarwal, Sukhpreet Kaur, Somansh Bansal and Gurnoor Marwa make the entry to top 5 and got selected to represent the college at the ‘ECHOES-18’ event of IIM-Kozhikode. Alongwith this, Makeintern.com signed up an MoU with the college to cater to the students promising internship and certificates. At the end, the Principal, Dr. Shikha Dhall motivated the students to become future entrepreneurs of the nation.
